Take Charge With Business Analytics
Businesses generate massive amounts of structured transactional data and unstructured big data. In order to be competitive, organizations must analyze data to optimize decision-making, better use resources, and create new and sustainable revenue streams.
The Bachelor of Science in Business Analytics from Michigan Tech provides students with business domain knowledge plus mathematical and statistical knowledge to prepare for careers in analytics. You will learn to use mathematics and statistics to lead data-driven decision-making; leverage data-mining tools to answer critical business questions; and build predictive models to grow revenue and optimize retention for the companies tomorrow needs. Study predictive modeling, econometrics, database management, artificial intelligence, machine learning, and statistical programming. Learn to analyze and solve real-world problems as part of your coursework at Michigan's flagship technological university.
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By leveraging the curriculum in the Department of Mathematical Sciences and College of Business, our business analytics degree will prepare students better than other business analytics degrees that focus on one area to the exclusion of the other. The synergies incorporated in the development of this interdisciplinary degree deliberately encourage students to expand their knowledge in unique combinations and to carefully tailor their study to their career goals. Explore the list of Business Analytics courses.
Tomorrow Needs Leading-Edge Analytics Professionals
High-tech enterprises are critically dependent upon data and analytical software to gain a competitive advantage or to just keep up with the competition. The dependency exists across all functions: engineering, operations, logistics, finance, marketing, and human resources. They require workers adept at:
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collecting, managing, and describing data,
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developing hypothesis, insights and predictions from data, and
- making optimal, data-driven decisions.
Career Opportunities for Business Analytics Majors
Your future career options are unlimited. Career opportunities can be found in, but are not limited to:
- Automotive
- Banking and Finance
- Computers
- Consulting
- Education
- Government
- Healthcare
- Insurance
- Manufacturing
- Pharmaceuticals
- Research
- Retail
- Telecommunications
- Transportation
Michigan Tech Business Analytics Majors Can Get Hired As
Some of the best jobs are available to business analytics majors. Data Scientist (#8), Operations Research Analyst (#29), and Management Analyst (#18) are all in the top 30 of the 100 Best Jobs according to US News and World Report in April 2025. Other jobs open to you with a degree in Business Analytics:
- Business Analysts
- Business Consultant
- Data Architect
- Data Insight Analyst
- Financial Analyst
- Insights and Reporting Data Analyst
- Logistics Analyst
- Marketing Campaign Analyst
- Market Research Analyst
- Quantitative Analyst
Michigan Tech Business Analytics Majors Can Get Hired By
Thousands of companies hire business analytics professionals, with many hiring dozens, if not hundreds each year. Jobs can be found in, but are not limited to:
- Amazon
- Apple
- Capital One
- Cisco Systems
- Citi
- Delta
- JPMorgan Chase
- PlayStation Global
- Quicken Loans
- Schneider National
- UnitedHealth Group
- Verizon