University Marketing and Communications

University Marketing and Communications (UMC) is a team of strategy-first brand champions. We communicate Michigan Tech voices, opportunities, and experiences to the entire world. Academic departments, divisions, institutes, and organizations collaborate with UMC to promote undergraduate and graduate student enrollment, cultivate alumni affinity and support, and position our faculty researchers as leading scholars.

"University Marketing and Communications is a great collaborative partner—from idea generation, to design and development. Michigan Tech Admissions is proud to partner with UMC on recruitment projects."

Allison Carter, Director of Admissions

Featured Video

Preview image for Introducing PHF's Endowed Professors video

Introducing PHF's Endowed Professors

The Portage Health Foundation (PHF) Endowed Michigan Tech Professors Quiying Sha, Keat Gee Ong, and William Cooke for their innovations in the health sciences.

Preview image for Lasers Measure Skin Firmness with Avon Products video

Lasers Measure Skin Firmness with Avon Products

Testing beauty product claims requires testing the machines that assess those claims. A biomedical engineering lab teamed up with Avon to use lasers to assess the effectiveness of their skin firming lotions and serums.

200,000
copies of Michigan Tech Magazine and Research shared with alumni, friends, and colleagues each year

 
 

Unscripted

 

Tech Today

Featured image from instagram post
Yesterday - The June 17 flood changed the Pilgrim River. It changed graduate student research, too. Read the full #michigantechnews story, and find out why it's vital to replace swept-away storm gauges in #michigantechunscripted(links to both in bio). #gradschool #streams #research #fish #troutunlimited #forestscience #biology #ecology #nitrogen #lakesuperior #keweenaw #houghtonfloods #rivergauges #naturaldisasters #waterlevels #engineer #bridges #culverts #streamecology #research #fish #biology #ecology #lakesuperior #keweenaw #houghton #floods @usgs #streamflowmonitoring @usfws (📷 James Melchiori photo)
Featured image from  facebook post
Monday - Flood waters have changed the landscape in the Keweenaw, and the research of graduate students as well.
Featured image from  instagram post
Monday - Graduate student Josephine Amponsem isn't afraid of a challenge. The only women on her mining team back home in Ghana, she seeks a brighter future for herself and her country. “I discovered Michigan Tech has one of the strongest and best-funded programs in the world. In my master’s program in the School of Business and Economics, I am learning how companies are run. I am learning decision-making tools, the economics of managing natural resources, and environmental issues that are being looked at worldwide. The key issues impacting almost every industry.” #michigantech #business #createthefuture #huskypride #mineraleconomics #ghana #socialimpact #naturalresourceseconomics #shewill #tenacity
Featured image from  instagram post
Friday - Catch a wave, catch a fish, catch a Keweenaw sunset. #ourbackyard #brockwaymountain #sunset #weekendvibes 📸 #photographer @ztsmith2 🌅🙌🏻 #michigantech #puremichigan #lakesuperior