Social Media

Shannon Rinkinen
"So have your wits about you and dig in."
—Ethel Kennedy

Shannon Rinkinen

Brand Manager

Administration Building G16

About Shannon

  • Infuses on-brand tone and messaging for external communications.
  • Manages social media content strategy using Facebook, Twitter, Instagram, LinkedIn, and Pinterest.
  • Writes and edits high-impact marketing and communications pieces.
Jackie Johnson

Jackie Johnson

Art Director

Administration Building G23B
Scott Balyo
"All we have to decide is what to do with the time that's given to us."
—J.R.R. Tolkein

Scott Balyo

Editorial Director

Administration Building G20

About Scott

  • Originally from Mackinaw City. Relocated to Houghton from Cody, Wyoming where he served as the chamber of commerce director.
  • Professional experience includes owning his own small-town newspaper along with public relations and marketing roles in tourism, healthcare and economic development.
  • Degree in mass communication from Taylor University (Indiana) and a master's in communication and leadership studies from Gonzaga University.
  • Interests include downhill skiing, hiking, traveling and spending time with his wife and four boys.
Cyndi Perkins

Cyndi Perkins

Web Writer

Administration Building G29

About Cyndi

  • The former Daily Mining Gazette journalist and editor hails from Houghton and has written for a variety of international, national and regional publications.
  • She co-creates, writes and edits content for the University’s myriad forms of new media, including websites, blogs and other outreach across departments, for new and existing members of the Michigan Tech community.
  • She is a sailor who enjoys Yoga, social media, gardening, and anything near the water. The debut novelist looks forward to writing more books.
Becky Barnard

Becky Barnard

Digital Services Specialist II

Administration Building G29D

About Becky

  • She assists in project management and web marketing and social media strategy.
  • She represents several areas within the administration side of the university regarding content management system (CMS) services, including the Graduate School, Career Services, and the Great Lakes Research Center.
  • She enjoys hiking, kayaking, cross-country skiing, and biking around the Keweenaw, and lounging with a book on her couch.
Ben Jaszczak

Ben Jaszczak

Multimedia Specialist

Administration Building G06C