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University Marketing and Communications (UMC) infuses social media into larger communication plans and strategies. Using creativity, data, and critical thinking, we gather insights by meaningfully engaging with our audiences in the digital space. Our social media platforms—Facebook, Twitter, Instagram, LinkedIn, YouTube, and Snapchat—reach prospective students, foster affinity with alumni, and promote our undergraduate, graduate, and faculty research.

The UMC social media team consists of a public relations manager, social media specialist, writers, designers, and web specialists. Working collaboratively, we monitor and curate content every day, reaching an audience of more than 190,000 people around the world. Connect with Michigan Tech on social media.

If you have questions, we're here to help. Get in touch with the University Marketing and Communications social media team by emailing social@mtu.edu.

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Navigating Social Media

Dive into the MTU Social Blog for expert advice, best practices, and the latest trends in social media management tailored to MTU social media admins.

MTU Social Blog