Getting Specific

Social media is about relationships and connections. Once you have decided on the primary communications goals of your social media accounts and identified your audience, the next step is to set yourself up for success with a strategic (and realistic) social media plan.

From platform-specific guidance to developing a strong social media strategy, we’re here to help. Get the tools and insights you need on topics ranging from content planning to audience engagement. 

University Marketing and Communications also hosts Digital Marketers, a group of digital platform managers from across campus who meet every other month. The campus community is invited to join by subscribing to our Digital Marketing email list.

Questions? Email social@mtu.edu