March 20, 2018, Vol. 24, No. 14

Tech launches new brand, and you’re invited!

MTU logo

Even great traditions can get better.

For more than 130 years, Michigan Technological University has stood for excellent academics and outstanding innovation—preparing graduates for a lifetime of service.

Recently, the University has taken the ambitious step to redefine who we are, and how we communicate our vision to the world.  

The result is a new approach to how we talk about Michigan Tech.

Straightforward, honest, and with a nod to our roots, our new brand launches Friday, February 26, and we want Huskies around the world to be part of the celebration.

Please join us for a live-streamed event at http://www.mtu.edu/news/future at 1:30 p.m. (Eastern) from the Van Pelt and Opie Library as President Glenn Mroz unveils our new logo, talks about our brand, and the future of Michigan Tech.