Search Engine Optimization
Search Engine Optimization (SEO) is the art of creating web pages that rank highly in browser search returns. There are a variety of methods that can be used to improve the volume and quality of site traffic obtained from search engine results. Learn more by reading the Top Five Ways to Improve your Site’s Ranking.
Selecting Great URLs
In order to support a clean and logical organizational structure for the www.mtu.edu website, all new URLs must be approved before implementation. To learn more, visit Seven Guidelines for Creating Great URLs. If you need a new URL, please contact Brandy Tichonoff.
A Content Management System (CMS) is a set of applications and capabilities used to create a framework for storing and communicating content for a website. One key feature of CMS is content reuse, which enables multiple users to share the same content while reformatting it for their readers. These resources will help you analyze your website, refine the directory structure, and make the necessary modifications needed for conversion to CMS.
All web pages hosted on the Michigan Tech network, or hosted off-site but maintained for any University activity or function, must comply with University Web Policy requirements and all federal, state, and local laws.